Answers to your frequently asked response data questions
What is response data?
Response data is a detailed file that captures how your campaign performed, including key metrics and audience engagement insights.
When can I download my response data?
You can log in to the platform within 24 hours of your campaign launching to download your response data file.
What headers are included in the response data report?
Standard response data reports include the following headers:
- PERSON_ID
- FIRSTNAME
- LASTNAME
- ADDRESS
- ADDRESS2
- STATE
- CITY
- ZIP
- ZIP4
- ACTIVATED
- EXPOSED
- ENGAGED
- EXPOSED_TIMESTAMP
- ENGAGED_TIMESTAMP
- MOST_RECENT_EVENT_TIMESTAMP
- ORDER_ID
- PRODUCT_ID
- ADVERTISER_ID
- DATE
- INDEX
Can I request response data after my campaign has launched?
No. Unfortunately, you cannot request response data after your campaign has launched.
How long is response data available for download?
Response data can be downloaded up to 30 days after the campaign ends.
How do I order response data?
To order response data, follow our guide to order and download response data.
For more information, view our Connect Self-Serve Guide.