Meta Dashboard: See Clear Conversion Insights

We’ve added conversion insights to our already robust Meta reporting, giving you even more clarity into what’s driving results.

• The big picture: If you’ve set up a Meta pixel, conversion data will show automatically and refresh daily in our dashboard.

Here’s What’s New:

New metrics added to the “Ad Campaign Breakdown” widget:

• Adds to Cart: The number of times someone added a product to their shopping cart after seeing your ad.

• Total Purchases: The total number of completed transactions tied to your campaign.

• Sales: The total dollar amount generated from purchases linked to your ad.

• Total Ad Reach: The total number of unique people who saw your ad.
• Average Daily Frequency: The average number of times real people saw your ad per day.

For more information, view our Connect Self-Serve Guide.