![400x400 connect-Sep-11-2024-01-31-55-7417-PM.png]](https://knowledge.withrealcustomers.com/hs-fs/hubfs/400x400%20connect-Sep-11-2024-01-31-55-7417-PM.png?width=250&height=43&name=400x400%20connect-Sep-11-2024-01-31-55-7417-PM.png){kind=small}
RFP Cheat Sheet
Optimize campaign performance toward your primary goal.
Brand Awareness
Channels:
- Display
- Social
- CTV/OTT
- Audio
- Video
Measurement Solutions:
- Foot Traffic Attribution
- Site Visits
- Matchback Analysis
Minimum Audience Size: 100,000 People
Sales at Store
Channels:
- Display
- Native
- Social
- CTV/OTT
- Audio
- Video
Measurement Solutions:
- Foot Traffic Attribution
- Site Visits
- Matchback Analysis
Minimum Audience Size: 100,000 People
In-Store Visits (FTA)
Channels:
- Display
- Native
- Social
- CTV/OTT
- Audio
- Video
Measurement Solutions:
- Foot Traffic Attribution
- Matchback Analysis
Minimum Audience Size: 100,000 People
Online Sales
Channels:
- Display
- Native
- Social
- CTV/OTT
- Audio
- Video
Measurement Solutions:
- Pixel
- Matchback Analysis
Minimum Audience Size: 100,000 People
Online Lead Generation
Channels:
- Native
- Display
- Social
Measurement Solutions:
- Pixel
- Matchback Analysis
Minimum Audience Size: 100,000 People